Ep. 40 Why Email Marketing is Not Dead
June 1, 2020
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On this episode of the Side Gig Central Podcast, Elena talks with Lyssa Jackson (aka LJ) an email marketing expert and the creator of ohheylj.com. LJ teaches female entrepreneurs email and digital marketing to build an online business.
During this episode you’ll learn:
- why your email list is an essential pillar of your business
-
the biggest misconceptions around email marketing
-
why email can be a huge revenue driver for your business
PRESS PLAY on this episode to hear my conversation with LJ where we discuss everything you need to know about email marketing.
Check out LJ on Instagram at: https://www.instagram.com/oohheylj/
LJ’s free email 101 course is: https://shop.ohheylj.com/101
Ep. 40 Timestamp
(0:40) What to expect from today’s episode
(2:53) LJ’s entrepreneurial journey
(5:57) The biggest misconceptions around email marketing
(6:07) “if you really listen to the entrepreneurs who have been successful you’ll hear that their email list is the lifeblood of their businesses.” “Email can be a huge revenue driver”
(7:31) Biggest surprise and why
(8:28) “Social media has that chronological algorithm, email doesn’t. Surprise! Email marketing is amazing!”
(9:42) Best compliment you’ve ever received.
(11:14) “When it comes to email marketing never would I ever… never email someone without permission.”
(14:33) LJ’s free email 101 course is at: https://shop.ohheylj.com/101
